Victory for Gargamel

Below are some excerpts from an article regarding UNICEF's new ad featuring the bombing of Smurfs to try to drive the point home about the violence of war. I was especially intrigued by the reasoning behind it..."UNICEF traditionally uses real life images...change it for something that would shock."

How jaded are humans for not caring about kids getting blown to hell but giving a big-blue-shit what happens to Smurfs!? I don't know about you, but I've been waiting for this moment for at least 15 years. I have never liked the Smurfs and Smurfette, in my opinion, came straight from the trailer. I can only hope the next ad will destroy Barney!

Keep on Smurfin'

BRUSSELS, Belgium - Smurfette is left for dead. Baby Smurf is
left crying and orphaned as the Smurf's village is carpet bombed by warplanes —
a horrific scene and imagery not normally associated with the lovable
blue-skinned cartoon characters.

The video is peacefully introduced by birds, butterflies and
happy Smurfs playing and singing their theme song when suddenly out of the sky,
bombs rain down onto their forest village, scattering Papa Smurf and the rest as
their houses are set ablaze.

UNICEF traditionally uses real life images of playing and
laughing children but decided to change it for something that would shock
people, Henon said.